Please ensure Javascript is enabled for purposes of website accessibility
Light Your Sales FUSE - Reese Gomez

Light Your Sales FUSE

For Explosive Customer Growth
Author Reese Gomez
Business-to-business (B2B) selling of complex solutions requires an exceptionally high level of collaboration and iteration. Many organizations conquer the “nail it” phase—finding product-market fit and developing a winning business strategy....

Where to Buy

About the Book

Business-to-business (B2B) selling of complex solutions requires an exceptionally high level of collaboration and iteration. Many organizations conquer the “nail it” phase—finding product-market fit and developing a winning business strategy. Yet, their pioneering ideas and innovations fail when they attempt to “scale it,” driving sales at an accelerated rate to reach their growth potential.

Light Your Sales FUSE by Reese Gomez provides a versatile approach to accelerate go-to-market (GTM) maturity and sales for not only reaching but exceeding short-term and long-term scaling objectives. SalesSparx’s Focus, Unite, Sell, Expand (FUSE) method is a replicable formula for synchronizing company functions, quickly adapting to market conditions, and closing GTM capability gaps to accelerate growth. Supplying you with a proven roadmap for driving rapid goal attainment and revenue generation, Light Your Sales FUSE prepares organizations for pushing innovations to market. This book provides case studies specific to healthcare software, services, and technology companies but can be used by any B2B company that sells complex solutions regardless of industry.

Light Your Sales FUSE - Reese Gomez
Reese Gomez

Author Bio

Reese Gomez, founder and CEO of SalesSparx, LLC, is a trusted advisor to software, technology, and services companies that want to accelerate their go-to-market maturity and sales performance. He has over 25 years of experience leading and scaling high-growth software and service companies. In 2009 he founded the management consulting arm of MaxIT, a healthcare IT services company. His division grew from $0 to $60M over three years, while the overall company grew from $50M to $250M. MaxIT was sold in 2012 for what was then a record valuation of $500M in cash.

Reese and his team distilled the proven best practices from these experiences and over 10,000 hours of research to create the Sales FUSE, a proven go-to-market and sales acceleration process. Since 2014, SalesSparx has helped more than 100 healthcare solution companies sell more, faster.

Reese graduated from Stanford University with a BS in Industrial Engineering.

Book Formats

Hardcover
ISBN13: 978-1-956464-41-2
ISBN10: 1-956464-41-7
Publication Date: 07/14/2023
Publisher: BrightRay Publishing
Pages: 188
Paperback
ISBN13: 978-1-956464-39-9
ISBN10: 1-956464-39-5
Publication Date: 06/27/2023
Publisher: BrightRay Publishing
Pages: 188
WMFE, WMFV, and NPR

Welcome NPR Listeners

Click below to schedule your call and embark on your journey with us.